Mission:
Our mission is to support the Dallas Zoo as an outstanding center of education, entertainment and wildlife conservation.
The Society supports this mission through:
- Fund raising
- Volunteerism
- Promoting public awareness and participation
- Enhancing the visitor experience
Vision:
We will become a leading US zoo and a premier entertainment, educational and visitor attraction in Dallas. We will accomplish this:
- With An Unsurpassed Guest Experience
- By Creating a Lifetime of Memorable Experiences for our Guests
- By Demonstrating Leadership in Our Industry
- By Endearing Ourselves as a Community Treasure
- With Always Striving for Organizational Excellence
